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Pro-File
Reboot!
With Digital Insurance, Adam Bruckman restructed a failed
business concept and emerged a winner.
BY
LOUISE LAGUE

Feature
Misspent Youth
Most brokers prefer experience over spending on youthful
producers. Yet research shows investing in
youth—especially straight out of college—produces
quick results.
BY
BRIAN DEITZ, BOBBY REAGAN AND BRIAN MCNEELY

Group Benefits
The Duck that Laid the Golden Egg
Aflac’s cranky duck—a golden company
brand—attempts to expand the carrier’s voluntary
benefits by becoming a fine-feathered friend to brokers.
BY
LOUISE LAGUE

Feature
Wholesaler brokers can often cover what retail brokers
can’t.
EDITOR'S NOTE: Wholesale-Nomics, a White Paper on insurnace
wholesalers, appears at the end of this article.
BY
DAVID PAGOUMIAN

Financial Aficionado
Winners Need Not Apply
You needn’t jump through hoops for a Malcolm Baldrige
National Quality Award to improve your performance. Just follow
the criteria.
BY
ROB LIEBLEIN
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